Multichannel marketing is now nearly present in all work PLAY does. This also holds true for collateral we produce; it always lives in print and online. The takeaway here is that whatever engagement PLAY takes on, it usually lives in different places and mediums. Let’s look at some ongoing and recent client work.

Realtor® Betsy Akers, Sotheby’s International

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Real estate agent Betsy Akers, Sotheby’s International is the number one Realtor® in Atlanta by volume. She sold over 80M in 2019. PLAY has been engaged since 2017 in helping Akers build her brand and then market herself to the Atlanta community. This has included the following:

  • Dynamic website driven by FNLS listings

  • Media Planning and Buying

  • Outdoor

  • Direct Mail

  • Print Advertising

  • Digital Marketing - Onsite and Offsite SEO, Google My Business, Adwords, Retargeting & Display Campaign

  • Social Marketing and Social Management

  • Monthly Reporting

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Kilpatrick Townsend

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Kilpatrick Townsend, a large international law firm, works with PLAY to develop communications across several practice groups and audiences. This includes working with the larger brand and recruiting efforts. This includes:

  • Strategy

  • Create brands per audience and campaigns

  • Recruiting websites

  • Campaign websites

  • Event marketing

  • Mobile event marketing with Airstream bus

  • Email marketing for multiple events

  • Event check-in, branding and collateral

  • Print, digital and social advertising campaigns

  • Presentation templates and decks

  • Tradeshow type marketing

  • Video scripting, production, and post production

 
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Other clients that PLAY does multichannel marketing on an ongoing basis include Murphy’s Restaurant Group, TalentServed Hospitality, University of Miami, SW&A, and Zoo Atlanta.